Lawrence Murry, CF APMP, PSM I, CLSSGB
An experienced APMP-certified Senior Proposal Manager, Lawrence Murry helps proposal, sales teams, and internal stakeholders be successful through improving processes, streamlining tedious tasks, and crafting winning narratives that result in multi-million dollar contracts.
Core Competencies
Proposal Management
Project Management
Program Management
Management
Proposal Development
RFP, RFI, RFQ
Public Sector
Federal / Government
IDIQ / Task Force
State / Local
Higher Ed
Private Sector
Commercial
Cloud Computing
Process Improvement
Strategic Thinking
SaaS
HCM
ERP
SCM
CRM
SaaS Financials
SaaS Payroll
SaaS Compensation
Customer Focused
Editing
APMP
Shipley
Relationship Management
Time Management
Communication
Business Development
Proposals
Scrum
Artificial Intelligence
Machine Learning
Neural Networks
AI Agents
Chatbots
Web Development Skills
HTML
90%
Bootstrap
90%
CSS
80%
Ruby on Rails
75%
Programming Languages
Ruby
50%
JavaScript
15%
Python
5%
Computer Proficiency
Microsoft Word
Microsoft Excel
Microsoft PowerPoint
Microsoft Outlook
Microsoft SharePoint
Microsoft Dynamics 365
Slack
WebEx
Google Meet
Google Drive
Concur Expense Management System
Qvidian
PMAPS
OraDocs
SFDC (Salesforce)
Web Development
Web Design
Adobe Acrobat Professional
Canva
Bubble.is
Google Analytics
AWS Cloud9 IDE
Amazon Web Services (AWS)
Google Cloud
Oracle Cloud Infrastructure (OCI)
Introduction
Welcome to the professional resume of Lawrence Murry, CF APMP, a results-driven Senior Proposal Professional with over a decade of experience in proposal project management, technical proposal writing, expert in RFP management, proposal content management, and delivering high-impact SaaS proposal solutions for government, nonprofit, and enterprise clients. Specializing in cloud-based SaaS proposal management Lawrence is Shipley trained and APMP certified. Lawrence combines strategy, compliance, and efficiency to craft winning proposals that align with business goals. You will find that his impeccable professional credentials and client testimonials has made a great impact across the technology and the public sector landscape.
Work Experience
AI Solutions Engineer & Architect (iChatPDF) | Murry Consultancy, LLC
June 2025 – Present- Architected and deployed iChatPDF, a full-stack AI-powered document analysis and chat platform, leveraging Base44's serverless environment for rapid prototyping and production scalability.
- Engineered robust backend services (Deno/JavaScript) for AI integration, including LLM inference via `InvokeLLM`, secure PDF processing (`proxyPdf`), metadata extraction, and guest session management.
- Developed intuitive and responsive React.js frontends with Tailwind CSS and Shadcn/ui, including a secure PDF viewer that resolves CORS and rendering challenges, enhancing user engagement.
- Implemented comprehensive data orchestration and management** using Base44 Entities (NoSQL) for Document, Chat, and Message data, enforcing strict Row-Level Security (RLS) and data integrity.
- Integrated Stripe for end-to-end monetization, managing subscription lifecycles, secure checkout sessions, and real-time payment updates via webhooks, enhancing revenue generation.
- Applied enterprise-grade security and privacy principles**, including input validation, secure file handling, and robust error logging, to protect sensitive document and user data.
- Spearheaded the iterative development lifecycle, from technical design and feature implementation to deployment, debugging, and performance optimization, handling the full SDLC.
- Achieved 100% document upload completion rate during free trials and successfully processing queries, showcasing effective and intuitive user onboarding and system stability.
Senior Proposal Manager | Cloudflare, Inc.
July 2024 – June 2025- Managed all aspects of the SaaS proposal response lifecycle, coordinating with account executives, pre-sales engineers, and legal to produce RFx responses for large-scale enterprise clients.
- Oversaw and optimized the Responsive (RFPIO) content management library; ensured knowledge base accuracy for reusable proposal content
- Delivered high-impact proposals supporting opportunities valued between $1M–$10M in ACV, achieving 100% on-time submissions.
- Led kickoff and check-ins calls to track project teams' progress, enforce deadlines, and met compliance milestones within high-velocity proposal cycles.
Senior Proposal Manager | Hitachi Solutions America, Ltd.
Feb. 2023 - July 2024- Managed and orchestrated Hitachi Solutions America proposal efforts for all lines of the Microsoft product stack.
- Responsible for a highly complex proposal process and ensuring compliant, compelling, and complete proposal responses while managing a large numbers of cross-functional matrixed resources.
- Sourced viable Proposal Software vendors to finalize and implement company's first ever proposal content management and response software tool.
- Led project teams of Business Development Directors, Solution Architects, and Solution Principals on RFx response best practices while maintaining a 100% on-time submission rate.
- Led RFP engagements within Commercial, Federal, State and Local entities and business sectors with knowledge of FAR/DFAR, IDIQ, and Task Order proposals.
- Created scalable proposal response workflows using Responsive RFPIO, leading to a 200% increase in proposal throughput.
- Responsible for gathering and building over 1,500 proposal repository content.
- Report to Vice President of Pre-Sales
Senior Proposal Manager | Oracle
July 2021 - Nov. 2022- Strategic federal, state, and local Senior Proposal Manager within a complex proposal process--responsible for ensuring compliant, compelling, and complete proposal while managing a large numbers of cross-functional matrixed resources.
- Successfully managed a highly complex regulated federal proposal deal that resulted in $1.2MM ARR in my first quarter on a new team (Q1 FY22).
- Managed a team of 21 SME's on a highly complex commercial proposal deal that resulted in $1.6MM ARR/ $12.8MM TCV (Q1 FY23).
- Federal: Dept. of Energy, Dept. of Homeland Security, Dept. of Agriculture
- Public Sector: City of McAllen, City of Ventura, State of New Jersey, Utah State Board of Ed, Province of Ontario, Nunavut, Chicago Housing Authority, Florida Dept. of Transportation
- Higher-Ed: Illinois Central College, University of Colorado, BYU (Brigham Young University), etc.
Proposal Manager | Oracle NetSuite
Nov. 2018 - July 2021- RFP Desk MVP (Q1 FY2021) – Successfully managed 17 RFPs that closed for approximately $500K ARR in new business deals.
- Manage proposal response from start to finish, coordinating kickoff meetings, internal resources, schedules, compliance, legal sign offs, editing, quality control, and document consolidation.
- Experience facilitating cross-functional meetings for public and commercial sector bids with varying due dates.
- Respond to client issued RFPs to ensure on-time, high quality delivery of 100+ Request for Proposals each fiscal year.
- Expert-level knowledge of the Qvidian proposal management software to provide content for proposals.
- Point-of-contact for in-house solution engineers and other SMEs to gather accurate and appropriate content.
- Support the on-going use and maintenance of knowledge base by submitting new product and updated company info.
- Communicate with a wide variety of internal stakeholders to effectively manage internal bid processes to deliver final winning proposals on time and on-schedule.
- Expert-level project management, coordination, editing, proofing, and archiving all while working under pressure.
- Local Government: Navajo Irrigation, Utah Housing Corporation
- Public Sector/Higher-Ed: California Prison Industry Authority, Brooklyn Public Library, Energy New England, Mississippi Delta Community College - Bookstore, Brigham Young University - Idaho (BYU-I) Bookstore, The Basilian Fathers of Texas (St. Thomas H.S.), University of Southern Maine Bookstore, Bobcat Depot (Ohio University), Ferris State University, North Dakota State University Bookstore, Utah State University Campus Bookstore Store, Eastern Virginia Medical School
Proposal Project Manager | Freelance
Aug. 2015 - Nov. 2018- Managed various proposal projects for Fortune 500 Companies such as Quad Graphics, JP Morgan Chase, and Allstate.
- Point of contact for operations and compliance processes to ensure that teams met goals and deadlines.
- Created and maintained content for RFPs, product and service descriptions, case studies and presentations.
- Worked with subject matter experts to translate technical information for various audiences while maintaining accuracy.
Proposal Manager | Quad (formally QuadGraphics)
April 2015 - Aug. 2015Proposal Coordinator | Walgreens
Apr. 2010 - May 2013- Led the preparation, coordination, and production of proposals from start to delivery to prospective clients.
- Researched proposal database for standard responses to RFP questions.
- Drafted RFP/RFI responses, captured request instructions, and answered client questions.
- Facilitated monthly FOIA requests for public sector bids (Federal, State and Local governments).
- Excelled in editing and proofing proposal cover pages, cover letters, executive summaries, resumes, biographies, and proposal responses.
- Maintained and updated team repository in PMAPS database to ensure search and archival of responses.
- Ensured the consistency and accuracy of each proposal.
- Facilitated sales, marketing and pricing documentation for pharmacy services, PBM, and Managed Care RFPs.
- Fostered key relationships with varying organizational levels, executives, and highly-collaborative cross-functional teams.
- Managed inventory process for production, tracked executive schedules, and secured executive signatures.
Education
Southern Illinois University - Carbondale, IL
Bachelor of Science Degree in Journalism
Specialization: Advertising and Integrated Marketing Communications (IMC)
Minor: English - Creative Writing
Certifications
Lean Six Sigma Green Belt
Chicago Deming Association
Professional Development
Project Management Professional
MicroTrain
Business Analysis Fundamentals
MicroTrain
ITIL Foundations
MicroTrain
Foundations of Proposal Development (APMP Prep)
Shipley Associates
Content Management Professional Certificate
Responsive Academy
Web Projects
RAG AI Development | iChatPDF
Jan. 2025
iChatPDF is a fully functional RAG-based document analysis chat tool This project displays my ability to create and build real-world RAG applications using effective prompt engineering and vibe coding strategies.
Ruby on Rails Developer | BouncieHouse
Aug. 2020
BouncyGroup is a peer-sharing bounce house rental marketplace app where people can book and rent a bounce house for a party.
Ruby on Rails Developer | ShindigSpace
Jan 2017
ShindigSpace is a peer-sharing venue space marketplace app for under-utilized venue space owners and people who want to book affordable venue spaces in high density urban cities.